News - Clothes That Heal

by Life Positive

Now, they can also do more than just provide an outer covering. Clothes can now heal our physical body and bring about welcome emotional and mental changes. These clothes are known as ‘ayurvastra’. Ayurvastra is 100 per cent organic fabrics (cotton, silk, and linen) made from yarns infused with organic and medicinal herbs, plants and oils that promote health and assist in curing special diseases through skin contact. The fabrics are dyed with desired herbs in a controlled temperature and environment. Such cloth is completely free of synthetic chemicals and toxic irritants and is totally organic and biodegradable, offering a proactive solution to deal with global warming due to excessive use of chemicals.
,br/> Niraamaya is one such brand that has been manufacturing ‘ayurvastra’ since the last three years and is based in Fort Cochin. The brand offers ‘ayurvastra’ for general well-being as well as for healing assistance in various diseases like skin ailments, diabetes, arthritis, blood pressure, hypertension, etc. A trial conducted by Kerala’s Government Ayurveda College concluded that after using bedding, rugs and towels made from ‘ayurvastra’ for one month, patients suffering from eczema, psoriasis and rheumatism showed a marked improvement.

The clothes come in beautiful colours gained from the medicinal preparation only and no other colourants are used. Therefore, its properties will last as long as the colour is there. The roots, flowers, leaves, seeds and barks of around 200 herbs are used to make the dyes. Besides clothing, other main products of Niraamaya are bedspreads, scarves and yoga mats and that too at a reasonable cost, considering the healing properties of these fabrics. The shirts cost from Rs.700 onwards, scarves from Rs.400, bedspreads from Rs.800 and yoga mats Rs.600 onwards. Since Niraamaya has two outlets only in Cochin, they also offer their products online and soon will be ready to start their franchises in the four metros.

So in this time and age when the world is slowly getting eroded due to various natural and man-made calamities, we can do our bit to save the world. Let’s take the first step with organic clothing!

Contact details: Joseph Mathews
Website: www.ayurvastraonline.com
+91- 9388099002, 9349013173

January 2009